National Kidsafe Day aims to increase awareness of unintentional childhood injuries and their prevention.

It’s also about recognizing the valuable work of our good friends at Kidsafe – the Child Accident Prevention Foundation of Australia, in public education, advocacy and research into the causes and prevention of unintentional childhood injury.

Kidsafe challenges Australian families and communities to make National Kidsafe Day 2010, Tuesday 26th October, a child injury free day and help Kidsafe continue its work to Make a Safer World for Kids.

We’re teaming up with Kidsafe Queensland to make this day one to remember. If you’re in the Brisbane CBD, come by King George Square and join in on the fun and get up to date on how to make the home as safe as possible. We will have to Springfree™ Trampoline models on display for lots of safe jumping :)

Some interesting Facts:

According to Kidsafe, more Australian children aged 1 – 14 years die as a result of injury than from cancer, asthma and infectious diseases combined. In 2005, 35% of all deaths in this age group were due to injury.∗ The majority of injuries to children are unintentional – events that are often described as “accidents”. Unintentional injuries account for about 96% of injury hospital admissions and about 90% of injury deaths.

Most unintentional injuries are however, both predictable and preventable. Kidsafe, the Child Accident Prevention Foundation of Australia, is a not-for-profit charity that aims to prevent and reduce the incidence and severity of unintentional childhood injuries in Australian children aged less than 15 years. In 2010 we are raising awareness of the importance of keeping children safe at home: the place where we often feel the safest is the location where over 70% of all child injuries occur.

Preventing childhood injuries does not mean “wrapping children in cotton wool” but does involve supervision and creating and maintaining safer environments in which children can learn, grow and develop safety conscious behaviours.

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